Google Advertising is a useful marketing strategy for small business. You can show an ad for your business to people who are searching for your business by using keywords. This type of targeting makes most small business owners want to advertise on Google.
Focus on Social Media Marketing
The trends of marketing have been changed now. It’s hard to remember life without Facebook, Instagram and Twitter. A whopping 2.27 billion active users, Facebook is the great marketing channel to promote your business. So, start a good campaign on social media to increase awareness of your brand.
Invest in Video Marketing
According to the recent study, users love watching videos and they had spent some time on video content at least once a week. So, try some more interactive promotional videos for your audiences which they like to watch. Use latest video editing techniques to make it more informative and impressive.
Focus on the professional events
Your marketing budget should also apply here. Use interactive technology to make your trade shows, exhibition stalls, or conference set-ups smart. Using interactive experiences will inspire existing client and your future client base to purchase your products and services. You might also try and make small section of the stall more interactive by using interactive short videos, banners or LED display.
The great thing about the email marketing is that you can send it periodically or segment it to match particular customer base. You can see in your CRM( Customer Relationship Software) that who had left a full cart on your site and offer them a discount code to inspire a purchase. You can plan a email campaign on holiday season with special offers, or even you can reward regulars with special sales and offers.
Selecting the right Digital Marketing Agency will help to generate more traffic for your website and it will definitely improve your brand recognition. Elixir Consulting is operating in Mumbai, Pune, and Goa and has a strong digital marketing team to help you.
How you can reach to us,
Please visit our website www.elixirconsulting.co.in and fill the contact form, we will get back to you shortly or just send us the WhatsApp message on +9545666202.